Working with us

...Their experience was a definite advantage to our success. They helped us...and trained our baristi not only how to make drinks that our customers love but to also have fun with them.

—Tammy Watson, Riverfront Cafe

Starting A Business

Starting a Business Starting a business takes a combination of skills. You may have some of these skills naturally, you may have schooling or business experience that will benefit you when opening your own place or you may need help. An important place to start in being successful is knowing yourself and whether you "have what it takes" to succeed. Although you won't know for sure until you actually take the plunge, there are certain traits that are common among successful entrepreneurs.

Is Entrepreneurship For You?

There is no way to eliminate all the risks associated with starting a small business - but you can improve your chances of success with good planning, preparation, and insight.

Why Small Businesses Fail.

Success in business isn’t based on luck - although a little never hurts. It depends primarily on the owner's foresight and organization. Even then, of course, there are no guarantees. Starting a small business is always risky, and the chance of success is slim. According to the U.S. Small Business Administration, over 50% of small businesses fail in the first year and 95% fail within the first five years.

In his book Small Business Management, Michael Ames gives the following reasons for small business failure:

  1. Lack of experience
  2. Insufficient capital (money)
  3. Poor location
  4. Poor inventory management
  5. Over-investment in fixed assets
  6. Poor credit arrangements
  7. Personal use of business funds
  8. Unexpected growth

    And then Gustav Berle adds two more reasons in The Do It Yourself Business Book:

  9. Competition
  10. Low sales

More Reasons Why Small Businesses Fail.

These figures aren't meant to scare you, but to prepare you for the rocky path ahead. Underestimating the difficulty of starting a business is one of the biggest obstacles entrepreneurs face. However, success can be yours if you are patient, willing to work hard, and take all the necessary steps.

On the Upside...

It's true that there are many reasons not to start your own business. But for the right person, the advantages of business ownership far outweigh the risks.

Our goal is not to scare you into not starting a business, but to scare you enough that you create a plan, do your research and execute well. Forewarned is forearmed!

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